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What Is LEGO?

What Is LEGO?

Regular price $ 159.80 MXN
Regular price $ 170.10 MXN Sale price $ 159.80 MXN
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Binding
Jim O'Connor, Who HQ, Ted Hammond (Illustrated by)
BACKLIST | On Sale Date: May 5, 2020
9780593092941, 0593092945
Paperback
  • Juvenile Nonfiction / Toys, Dolls & Puppets 
Ages 8 to 12, Grades 3 to 7
112 pages
Series: What Was?
19.4 cm H | 13.5 cm W | 0.6 cm T | 147.4 g Wt
Find out how these fun, stackable blocks became the most popular toys in the world.

The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.

In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.
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